Sports Creator & Storyteller

MAKINGSPORTSFUN AGAIN

Justin Leusner
Hey! it's Justin! 🥳
NBA
NBA 2K
MLB
Gatorade
Disney+
United Airlines
TickPick
YouTube
Saily
Fanatics
VeeFriends
Chase
Fox Sports
SMACKIN'
Event Tickets Center
Make-A-Wish
NBA
NBA 2K
MLB
Gatorade
Disney+
United Airlines
TickPick
YouTube
Saily
Fanatics
VeeFriends
Chase
Fox Sports
SMACKIN'
Event Tickets Center
Make-A-Wish
1.5B+Views & Counting
1.2M+Followers
250K+Subscribers
30/30NBA Arenas Visited
The Story

Hi! I'm Justin! I make sports fun! 🏀

Ever since I was 10 years old, I've been making sports YouTube videos every single day.

Over the years that obsession has added up to 1.5 billion+ views, 1.2M+ followers, and a front-row seat to some of the best moments in sports.

In March of 2026 I took the whole thing on the road to visit all 30 NBA arenas and raise $100,000 for Make-A-Wish — a lifelong dream, and part of a long journey to make my content feel purposeful and fun at the same time.

These days my whole job is making YouTube videos every single day, and I still can't believe I get to say that. My goal is simple: keep making that 10-year-old kid's dream come true — and show every other 10-year-old out there that you really can do anything you put your mind to. I couldn't be more grateful.

I was cuter back then lol...

Young Justin with an Eagles jersey on Christmas
Young Justin at a Phillies game
Young Justin at a 76ers event

...and here's what I'm making now 👇

Paperclip to FIFA World Cup Final ticketEvery NBA arena challengePress it challenge
The Journey

From 10 years old to now

Starting a YouTube channel at 10 in 2013 changed my life forever. Here's what happened next — drag or use the arrows to scroll. 👉

2013

Started a YouTube channel at 10 years old — it changed my life forever.

2013
2015

Hit 100 subscribers!

2015
2016

Found my footing as a Madden Mobile / NBA LIVE Mobile creator — grew to 1,000 subscribers.

2016
2017–2018

Signed to the NBA Playmakers program at 14 years old & hit 30,000 YouTube subscribers.

2017–2018
2019–2020

A mental health spiral → quit creating → saved by Jesus → got baptized → started a social media agency helping businesses grow on YouTube.

2019–2020
2021

Graduated high school & grew my agency to $20k/mo.

2021
2022

Founded TDAY Sports (Gen-Z's ESPN) — a short-form sports social media company that surpassed 1 billion all-time short-form views.

2022
2023–2024

Crossed 100,000 subscribers. Partnerships with Gatorade, SMACKIN' Seeds & Fabletics, 4 acquisition offers, then graduated from Penn State in December.

2023–2024
2025

Gave a TED Talk, then pivoted to go all-in on my personal brand.

2025
Mar 2026

Broke the World Record for fastest time to visit all 30 NBA arenas — raised $101,000 for Make-A-Wish.

Mar 2026
Mar 2026
Jun 2026

Got married to my beautiful wife Kenzie! 🥳 (who I met at VidSummit 2022)

Jun 2026
Jul 2026

Traded a paperclip into a FIFA World Cup Final ticket!

Jul 2026
Jul 2026
2027

30 MLB stadiums in 30 days Tour.

2027
currently shopping title sponsors for this series 👀
The Next 5 Years

Sports videos that combine spectacle + storytelling — to inspire the next generation to take action on their dreams. By 2031 I'll be the most trusted sports creator in the world 🚀

The Next 5 Years
Neal Mohan, CEO, YouTube
My Rules

How I Play

no sports bettingno alcoholno drugs
Family friendly fun only! 🔥
Justin and Rob
ALSO! this is Producer Rob, the 🐐 behind editing, thumbnails, and partnerships 🤝

If it isn't family friendly fun, I don't want it!

What I value

from brands 🤝

LONG-TERM PARTNERS
LONG-TERM PARTNERS 🤝
TRUST
TRUST 🤩
CREATIVE IDEAS
CREATIVE IDEAS 🤔
FUN!
FUN! 🥳
The Squad

Brands I've teamed up with

Trusted by the biggest brands in the world 🌎

NBANBA 2KMLBGatoradeDisney+United AirlinesTickPickYouTubeSailyFanaticsVeeFriendsChaseFox SportsSMACKIN'Event Tickets CenterMake-A-Wish
Partnerships

Let's cook
something up.

Got a brand, a budget, and a wild idea? Drop it below — it goes straight to Justin's partnerships team.

Branded Videos

Big-idea videos that weave your brand into moments people actually want to watch (and share).

Social Campaigns

Multi-platform mayhem across YouTube, Instagram and TikTok built for reach and rewatches.

Live & Experiential

Arena takeovers, event stunts and on-the-ground content that turns access into hype.

Custom Collabs

Got a wild idea? Let's cook something nobody's ever seen before.

rob@leusner.co
Come Say Hi
© 2026 Justin Leusner. All rights reserved.Made with a love of the game ✦